- May 21, 2013
- Posted by: Vishal Shah
- Category: InfoGraphics
Should you use Infographics on your site?
Videos and Images play an important role in attracting visitors to your site. As a matter of fact there is a significant increase of user who recognizes the use of videos and images just to acquire the information they needed. Thus, this is the right time that webmasters should appreciate the importance of infographic and consider it as one of the vital component to their website.
Obviously by utilizing videos and images is the best way to make your site go viral in promoting your products and services in the online world. Infographic is becoming more valuable today this is due to their feature of being simply shared with others particularly in social networking sites.
1. Unlimited Audience Reach
As what I have said earlier that one of the feature of infographic is that it can be simply shared to others. Thus, it helps the user to expand their reach to other audiences in this case many people will like or shared their posts. Since the infographics are being made known, users are more likely widen their marketing capacity for their website services, products and brand.
2. Better Communication
The style of communication may vary from person to person, and there are people that are image and video driven. Indeed infographics can provide a better communication because the information will be digested into more comprehensible images and rather than article and blog. This is definitely appealing to the people, who are visual beginners, giving infographics a much larger demand.
3. Drive More Traffic to Your Site
The more your site appealing, the more people like and share it on their site and gain more exposure to the online community while increasing its chances to become viral. It will lead to high targeted traffic to your website and as a result your infographics will become one that is broadly shared online.
4. Boost Search Engine Rankings
Search engine ranking is very important to every site and it can be achieved through infographics as it helps to attract inbound links. As the user published a great infographic, it will be shared across social media sites and entrenched with other publishers article as a result it will attract links. Moreover, it will entice the reader to comment and share it to other social media sites, leading into social signals that provide great impact to search engine rankings.
5. Advanced Brand Awareness & Loyalty
Indeed a good infographic is eye-catching to publishers and probably take notice your videos and images and link with it. The more publishers link to your infographics, the more you build a trusted brand across the internet. The more people trust and use your brand the more potential customers will find your products and services. In building your brand online it is important to associate with other reputable publishers and infographic seems to be the best promotional scheme. When your existing and potential customers see your infographic published on authoritative and reliable site most probably you will earn their trust and loyalty.
Stacy Carter is a tech/seo writer and professional blogger. She likes to cover tech and seo news through online exposures She runs her own website: Phone Spy where you can find out much useful info how to use spy software for your mobile device.